Papa Geno's Herb Garden : Value Chain Analysis
Number of pages:
5
ABSTRACT:
This 5 page paper is based on a case study of Papa Gene's Herb Garden, specifically, why they survived when their much larger partner folded. The essay comments on primary and support activities, core competencies, intangible assets, and Porter's strategies for a competitive advantage. Bibliography lists 7 sources.
FILE NAME:
File: MM12_PGpag.rtf
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